Mivi decides to foray into Indian smartphone market with the Mivi One

Mivi, one of India’s leading homegrown consumer technology brands, will enter the Indian smartphone market with Mivi One on 24th September, exanding beyond its established audio portfolio.

Built on a decade of experience in product development, R&D, design and manufacturing in India, Mivi One will be powered by a Qualcomm Snapdragon 5G chipset designed with Indian consumer needs in mind. The smartphone is being developed through Mivi’s Hyderabad-based manufacturing ecosystem.

The launch brings together Mivi’s partnerships with Qualcomm, Flipkart and Google, as the company aims to expand its technology portfolio and build a global technology brand from India.

Key Highlights

• Snapdragon 5G performance: High-speed connectivity and responsive smartphone performance.

• Made in India: Developed and manufactured through Mivi’s domestic R&D and manufacturing ecosystem in Hyderabad.

• Designed for Indian consumers: Focused on performance, design and value.

• Flipkart availability: Mivi One will be launched through Flipkart, giving it nationwide digital distribution and logistics support.

With Mivi One, the company is taking its decade-long experience in consumer electronics into one of India’s most competitive technology categories